Global Distributors Collective and Mwezi how-to-guide: How to sell drip irrigation kits without having to be an agritech specialist
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Authors
Sherry, Mike
Moses, John
Achieng, Yvonne
Jansen, Gerwin
Issue Date
2021-07-26
Type
Language
en
Keywords
Development , Economic Development , Sustainability , Water and Sanitation
Alternative Title
Abstract
This how-to-guide offers insights into marketing and selling drip systems without being an agri-tech expert, as well as advice on provision of bespoke after-sales support for smallholder farmers.
Description
This how-to-guide from the Global Distributors Collective (GDC) and Mwezi was produced as part of the GDC Innovation Challenge. The Innovation Challenge pilots exciting ideas with last mile distributors; sharing learnings across the GDC membership and wider ecosystem, to help develop the sector at large.